Digital Marketing Course In Digiserves Marketing Agency
In today’s digital era, businesses can no longer rely only on traditional marketing. From small startups to global brands, every company needs a strong online presence to reach, engage, and convert customers. This has created a massive demand for skilled digital marketers across all industries.
At Digiserves Marketing Agency, we have designed a comprehensive Digital Marketing Course that blends theory with 100% practical training. Unlike traditional classroom programs, our course focuses on real-world projects, live campaigns, and case studies so that you gain hands-on experience from day one.
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Digital Marketing Content
Hands-on training to build your own website. Learn domain & hosting setup, SSL installation, theme selection, responsive web design, plugins integration, contact forms, and optimization for speed and mobile-friendliness.
Before creating a website, a clear plan is essential. Learn how to define website goals, choose the right platform (WordPress, Shopify, custom), create a sitemap, build a wireframe, and plan a smooth navigation structure for a better user experience.
“Content is King.” Learn to write SEO-friendly blogs, engaging website content, persuasive ad copies, and attention-grabbing headlines. This module also covers writing for sales pages and building strong call-to-actions (CTAs).
Master the art of ranking websites on search engines. Learn keyword research tools (Ahrefs, SEMrush), on-page SEO (meta tags, headings, internal linking), off-page SEO (backlink building), technical SEO (page speed, indexing), and competitor analysis to drive organic traffic.
Learn to submit your website to Google, track indexing status, fix crawl errors, check search performance, and monitor backlinks to improve visibility.
Set up Bing Webmaster Tools to get your site indexed on Bing and Yahoo. Learn to submit sitemaps, track keyword performance, and get insights on audience behavior.
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Learn to create attractive creatives for social media and ads. Understand tools like Canva, Photoshop basics, typography, brand colors, banner design, and image optimization for web.
Learn how to properly set up and optimize social media profiles (Facebook, Instagram, LinkedIn, X). Write attractive bios, design profile covers, use hashtags effectively, and increase engagement organically.
Learn the foundations of digital marketing – what it is, how it evolved, its importance today, and the difference between traditional and digital marketing. Understand the digital landscape, consumer behavior in the digital era, and how online platforms are changing business growth strategies.
Understand your website visitors better. Learn how to set up Google Analytics, track traffic, monitor bounce rates, set goals, create events, analyze audience demographics, and make data-driven decisions.
Learn to run effective campaigns on Facebook, Instagram, LinkedIn, and YouTube. Master audience targeting, ad creatives, budget planning, and campaign optimization for maximum ROI.
Learn to build email lists, create automation workflows (welcome emails, abandoned cart recovery), design attractive newsletters, write strong subject lines, and improve open/click rates.
Discover how to reach mobile users effectively. Learn SMS marketing, push notifications, mobile-first landing pages, and app promotion campaigns to capture on-the-go audiences.
Learn to create a full content strategy. Discover the power of storytelling, pillar pages, cluster blogs, infographics, and video content to engage and nurture customers.
Understand how to build an e-commerce store. Learn to upload products, configure payment gateways, set shipping methods, design a smooth checkout process, and ensure a great shopping experience.
Learn how to optimize product pages, categories, and reviews for better rankings. Implement schema markup and improve technical SEO to get more organic sales.
Discover strategies to increase online store sales using Google Shopping Ads, Facebook Catalog Ads, abandoned cart recovery campaigns, upselling, cross-selling, and influencer collaborations.
Learn how to capture more leads with landing pages, lead magnets (ebooks, free trials), optimized forms, strong CTAs, chatbots, and multi-channel campaigns.
Master the art of creating engaging video content. Learn video scripting, shooting techniques, editing, and distribution strategies for YouTube, Instagram, and other platforms.
Learn to optimize videos for maximum reach. Use SEO-friendly titles, tags, descriptions, create eye-catching thumbnails, and increase watch time & engagement.
Develop a powerful video strategy. Plan short-form and long-form videos, collaborate with influencers, and create paid video ad campaigns to boost brand awareness.
Start a professional blog, do keyword research, write SEO-friendly articles, and learn monetization methods like Google AdSense, sponsored content, and affiliate marketing.
Build your online identity as a thought leader. Learn to create a strong personal brand presence on social media, build authority, and attract followers & clients.